Web Analytics

When Not to Use Web Site Analysis Tools?

Exploiting the data of Web site analysis is time and resource intensive and calls. Only Companies with allocated budget for continuous site improvements, measurable Web site objectives and dedicated Web resources should use Web site analysis.

Common Mistakes: Start Using Web Site Analysis Tools

Web site analysis tools can contribute to design decisions to improve visitors' online experience. However, in many cases, Web site analysis tools are just deployed as a "nice to have" tool. To exploit the value of Web site analysis tools can provide, avoid the following major pitfalls.