effinfo launches a new type of research document on Thursday 3rd of March - PracticeFlash.
PracticeFlashes are one to two paragraphs long documents, addressing one very specific challenge companies and non-profit organisations are facing on their Web and eBusiness projects and during operations.
Why a new format?
Everybody is busy and reading multiple pages can be a waste of time, if the expected aspect of a question is not answered. Reading just one or two paragraphs, which answers a very drilled-down question is more effective in most cases. Especially, as our PracticeFlashes link to our more in-depth research documents that further analysis a given key issue.
Read our first PracticeFlash, "What is the value of Web Site Design Best Practices for new Web sites?"
We run it on a trial base during the coming months. We appreciate your feedback about this new format to make it a standard research format.
Thanks a lot in advance!